ENTREPRENEURSHIP SIMULATION



B.WIWI-BWL.0105




Person responsible for module:

Prof. Dr. Matthias Schulz







Target Group:

Students on the Bachelor's degree programme of business administration (especially in the Management specialisation)




Number of students:

Limited to a max. of 20 participants.




Examination:

Term paper (max. 12 pages per person) in group work

Examination prerequisites:

Students demonstrate a deep understanding of the concepts of entrepreneurship taught in the course. Furthermore, they critically reflect on the decisions made during the simulation and their impact on the success of the startup.




Admission requirements:

There are no formal requirements. Basic knowledge in business administration is recommended.




Course Content:

In the first part of the course, students learn concepts of how to position a startup in the market. Subsequently, they take over the role of entrepreneurs in a start-up (in a simulation) and decide in groups on important parameters, such as in production and sales. In doing so, students have to react to decisions of competitors and changing market and environmental conditions in several periods. Finally, students critically reflect their decision making.




Application and registration:

Please note that the application and allocation of places for the seminar is centralised. Further information can be found here.








Ansprechpartner:



Prof. Dr. Matthias Schulz